
I am an NTA-certified ADHD Practitioner, an ADHD Coach and a counsellor in training, and I hold a PhD in Endocrine Oncology.
Before starting my coaching practice, I spent over 2 decades working in fast-paced and demanding academic and corporate leadership roles, where I was known as someone who was organised, reliable, and able to solve complex problems.
On paper, my career looked successful. In reality, it took constant mental effort to maintain. I relied on pressure and urgency to focus. I over-prepared to feel safe. I carried work in my head long after the day ended. And I quietly assumed that exhaustion was simply the cost of being competent. Like many of the women I now work with, I wasn’t failing — I was overfunctioning.
My own ADHD diagnosis came in my mid-40s, following a period of significant burnout that compelled me to stop, reassess my working patterns, and confront what they were costing me. Not just in energy, but in ease, confidence, and sustainability. That experience reshaped how I understand success. It became clear that my ability was never the issue. The issue was that I had built my career inside systems that required my nervous system to compensate constantly.
That realisation — combined with my scientific training, coaching qualification, and ongoing counselling studies — is what led me to build this practice.
Today, I work with late-diagnosed women with ADHD who are still performing well, but can feel that something isn’t sustainable anymore. Women who don’t want to wait for burnout before making changes. Women who want success that is steady and repeatable.
If this resonates with you, the issue isn’t your capability — it’s that your way of working hasn’t been designed to support how your brain functions.
This is exactly why I designed the Sustainable Success program!
Over the course of the program I empower my clients to:
design a bespoke toolkit that supports their unique brains
create clear boundaries without guilt or people-pleasing
develop energy-aware systems that reduce overwhelm & shutdown
build sustainable momentum instead of constant restarts
advocate for their needs with clarity & confidence
This is preventative, high-touch work. It is not about pushing harder or fixing yourself. It is about protecting your capacity so the success you’ve already built doesn’t come at the cost of your health or self-trust.
If you're interested to find out more, then do not hesitate to book a free clarity call with me to discuss how we could work together. I can't wait to meet you!

© 2026 Reframed & Focused Coaching

© 2026 Reframed & Focused Coaching